Advice for students who want to work in any media industry

I’ve been asked to participate in a mentoring program for students about to graduate from college this coming weekend. In preparation for the event, I was asked to share the most important advice I have to give young people who want to work in the media industries. So here’s that answer… The advice I give to … Continue reading

Breaking Bad’s Story Design Applied to Journalism

Check out this great article from Inside the Story Magazine: http://www.insidethestory.org/preview/breaking-bad-stories-a-manifesto-for-story-design-in-journalism/ It sounds pretty much like “New Journalism” to me. And great ideas for all types of storytellers… though a team that large working on any one story is pretty rare in the “news” biz – but why not use this as a classroom approach! (Sundance … Continue reading

Dear News, Please consider rebranding yourself

Dear #News, I advise you to read the following report on you and your likeness: http://www.poynter.org/latest-news/top-stories/225139/pew-surveys-of-audience-habits-suggest-perilous-future-for-news/   Now, I’d like to point out that we can change this by showing your importance to society AND by being better everyday, giving people news they need disguised as news they want. Let’s give them a reason to want … Continue reading

Preventing burnout

Being I studied burnout in TV news producers years ago, the topic is always of interest to me. Check out “10 tips for preventing staff burnout in spite of more work, fewer resources” from poynter.org. By preventing burnout, you not only help yourself… you help the station overall and can increase productivity.

Magazine Covers

I usually focus on other areas of journalism, but today here’s a little something for those of you interested in being a magazine editor or already working in magazines. Steve Blacker, a mag exec and consultant has put together a list of eight essential things you need to know to get the cover right… which … Continue reading